Outside of my professional work, I love working on volunteer projects, particularly with youth. One of the main projects I work on is called IMPACT Netherlands. It’s a foundation that organises youth events for christian teens and young adults in the Netherlands.
I’m a member of the board of IMPACT Netherlands, but one of my main responsibilities is managing our communication and media. This means mainly our website, social media and promotional graphics.
It’s been about 4 years since I’ve filled this role at IMPACT Netherlands. Looking back, it’s very interesting to see how the brand of IMPACT Netherlands has evolved over time.
Here’s a look at some of the work I’ve done for IMPACT Netherlands.
Note: All design work was done using Figma.
Website
Back in 2021, I designed and built a simple landing page for IMPACT Netherlands. This page is built using React.js, but I build it statically and upload it using FTP.
I still maintain it, but I must say that it could definitely use some TLC. I’ll get to it one day…😅
Flyers and social media graphics
Here are some of the flyers I designed for IMPACT NL.
IMPACT NL 2023 flyer (front)
IMPACT NL 2023 flyer (back)
Kookworkshop flyer
Promotional videos
For IMPACT, we’ve also worked on a couple promotional videos to help spread the word about our foundation and it’s programs.
Here are some of the promotional videos I edited for IMPACT NL.
Logo
From the start of IMPACT NL in 2020, we used the “old” logo (see below) with this background on our social media platforms. But over time, we wanted something that felt a little less juvenile and a bit “cooler”. We also wanted something that would show off the logo and also feature a color and texture that felt more connected with the Netherlands as a country.
Ultimately, I choose for the texture of the sea as the background image and a deep navy blue color that was of a similar hue to the blue in the flag of the Netherlands.
Old logo
New logo